It Begins with Product Market Fit
This is a guest post from Ryan Holiday. It’s an abridged excerpt from the first chapter of his best-selling book “Growth Hacker Marketing: A Primer on the Future of PR, Marketing and Advertising” and course Growth Hacker Marketing.
You know what the single worst marketing decision you can make is? Starting with a product nobody wants or nobody needs.
Sourced through Scoop.it from: www.growhack.com